Boost Your Small Business’s Search Rankings

Boost Your Small Business’s Search Rankings

Are you searching for effective ways to launch your small business through digital marketing? We hope so because in 2022 it’s far and away the most viable means of branding and advertising. Regardless of whether you run a cleaning service, four restaurant franchises, or an auto dealership, prudent business owners invest in the best marketing practices.

DigiSphere wants to show you how you can accomplish this by boosting your business’s search ranking across all major search engines.

Boost Your Small Business's Search Rankings

Boosting Your Online Search Ranking

The good news is that it’s not rocket science. Follow these simple and proven techniques to increase web traffic (and ultimately sales conversions).

Post Content – Quality AND Quantity

Don’t let anybody tell you that you should sacrifice one over the other. Competitive businesses produce quality content and do so consistently. It needs to be the kind of stuff that captivates your audience. This is why we’ve seen TikTok videos work really well for auto dealerships and restaurants. It’s a quick and entertaining way to hook the person, whereas a long blog post with too many links may not work as well.

Some Types of Content Are Better Than Others

DigiSphere recommends spending time on high-resolution images, videos, feature articles, blog posts, and other media that grabs someone’s attention quickly. If you do this and focus on quality, you don’t always need to worry about having the perfect “pattern interruption” (though it helps).

Also, if you can’t write or make videos yourself, don’t hesitate to hire a contract writer/videographer/photographer to do it for you. (We can help with that!)

Get All The Technical Aspects Correct

So, you think you have good content with a laser focus on your target customer? That’s excellent. The next step is to ensure your website functions properly.

You do this by a) making sure it works on all devices (computer, mobile, tablet, etc.), b) ensuring that keywords match what your typical customer enters into a search bar (i.e., “auto dealers near Chicago”), and c) avoid using keywords excessively.

Bonus: If you want to test how well it looks across different devices, try utilizing a website called WebPageTest.org. It will help you see what your site looks like everywhere. You can also run a speed check, which is another key SEO component.

Utilize The Pros at DigiSphere

We mentioned how it’s helpful to hire a contractor for certain aspects beyond the purview of your business (content writing, photography, web design, etc.). Wouldn’t it be nice to have a one-stop option for all of that?

Well, you’re in luck, because that’s exactly what you get from the comprehensive services of a marketing firm like DigiSphere. Our team of SEO specialists, web professionals, and more are at your service. This accounts for everything from social media management to mail marketing and beyond. We have something for every business regardless of whether you operate nationally or locally. It’s a huge advantage compared to hiring lots of in-house staff for all those tasks.


DigiSphere Marketing specializes in several aspects of website development and SEO. The latter is so critical to standing out in today’s crowded business environment. If you want us to show you more in-depth web-optimization strategies, contact us today at 800-807-4079.

GET A FREE DIGITAL ANALYSIS

Just enter your information below and we'll send you a comprehensive report about your dealership's digital footprint

    • [anr_nocaptcha g-recaptcha-response]

    OUR PARTNERS

    Partner Logo
    Partner Logo
    Partner Logo
    Partner Logo
    Partner Logo
    Partner Logo
    Partner Logo
    Partner Logo