The story behind the numbers
Told by Steve Natowski
VP of Client Success · manages the Card Collector Club account
Card Collector Club is in the trading card grading and collecting world, and collectors are online constantly, looking up grading, values, and what their cards are worth. The tough part is that the established hobby brands own a lot of those searches, and Card Collector Club was a newer site trying to break in.
We cleaned up the technical side so the site was faster and easier to crawl, built content around the questions collectors actually ask about grading, values, and collecting, and then kept pushing on the high-volume hobby searches.
Comparing March to September year over year, search clicks are up 444%, from 451 to 2,454, and impressions are up almost 1,000%. Average position went from 32.9 to 7.3, and website sessions roughly tripled. They're #7 for "psa authorized dealer" and climbed 87 positions for "card valuation," which gets about 18,100 searches a month. That's a newer site competing with the big names, nationwide.
Every DigiSphere client has a named client success manager.
