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9040 Town Center Parkway, Lakewood Ranch, FL · Mon to Fri, 8:30am to 6pm

Education & child care

PPC

SEO

ABC Central: 52% more calls from parents at a lower cost per call

A multi-location child care center in Northern Colorado grew enrollment inquiries from Google Ads while lowering cost per call, and more than doubled its reviews.

Industry

Education & child care

Market area

Local

Serves

Greeley and Windsor, CO

Olivia Hammer

Client success manager

Olivia Hammer, Client Success Manager

ABC Central Child Development Center project

+52%

Phone calls from Google Ads, Apr to Sep (660 → 1,001)

$12.97 → $8.91

Cost per call

2,542

Calls from Google Ads, Apr 2025 to Sep 2026

119 → 279

Google reviews

4.36 → 4.66

Google rating

#1

"childcare center greeley" and "toddler programs greeley"

Olivia Hammer, Client Success Manager

The story behind the numbers

Told by Olivia Hammer

Client Success Manager · manages the ABC Central Child Development Center account

Parents call a few child care centers before they ever tour. ABC Central in Greeley and Windsor needed to be that first call, and the most trusted name.

We built call-focused Google Ads for parents searching for care, ranked them for child care and toddler program searches, and kept the reviews flowing.

Calls from Google Ads are up 52%, from 660 to 1,001, and cost per call dropped from $12.97 to $8.91. Reviews more than doubled, 119 to 279, and the rating climbed to 4.66. #1 for "childcare center greeley." Yay!

Every DigiSphere client has a named client success manager.

The challenge

Parents call several centers before touring, so ABC Central needed to be the first call and the most trusted name in Greeley and Windsor.

Our approach

1

Call-focused Google Ads

Campaigns built to reach parents searching for care.

2

Local SEO

Rankings for child care and toddler program searches.

3

Reputation

A strong review flow that lifted the rating.

The results

Ads

More parents calling

Phone calls, Apr to Sep660 → 1,001

Cost per call$12.97 → $8.91

Reputation

A stronger first impression

Google reviews119 → 279

Rating4.36 → 4.66

Local search

First choice in Greeley

#1 rankingsChild care and toddler programs

Data: AgencyAnalytics (Google Ads, Google Business Profile, rank tracker). Apr to Sep 2026 vs Apr to Sep 2025.

Services used

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