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9040 Town Center Parkway, Lakewood Ranch, FL · Mon to Fri, 8:30am to 6pm

Restaurants

SEO

PPC

Ivy On Main: 26% more conversions on 23% less ad spend

A Hamptons restaurant and cocktail lounge got more reservations and calls from Google Ads for less money, while SEO pushed it into the top results.

Industry

Restaurants

Market area

Local

Serves

Westhampton Beach, NY (the Hamptons)

Olivia Hammer

Client success manager

Olivia Hammer, Client Success Manager

Ivy On Main project

+26%

Google Ads conversions (2,316 → 2,909)

-23%

Ad spend ($4,858.75 → $3,746.86)

$2.10 → $1.29

Cost per conversion

+26%

Phone calls from Google Ads (361 → 455)

+29%

Search clicks, Aug to Sep

#3

"westhampton restaurant" (4,400/mo)

Olivia Hammer, Client Success Manager

The story behind the numbers

Told by Olivia Hammer

Client Success Manager · manages the Ivy On Main account

Ivy On Main is a restaurant and cocktail lounge in Westhampton Beach. Seasonal, competitive, and they wanted more bookings without spending more.

We refined the Google Ads campaigns to lower cost per conversion, worked local SEO for cocktails and private dining, and tuned the Google profile for calls and directions.

Ad spend dropped 23%. Conversions went up 26% anyway. Cost per conversion fell from $2.10 to $1.29, and calls from ads are up 26%. Spending less and booking more. Cheers to that!

Every DigiSphere client has a named client success manager.

The challenge

In a seasonal, competitive dining market, the restaurant needed more bookings without spending more.

Our approach

1

Google Ads optimization

Campaigns refined to lower cost per conversion.

2

Local SEO

Rankings for cocktails, private dining, and restaurant searches.

3

Google Business Profile

More calls and direction requests.

The results

Ads

More for less

Conversions2,316 → 2,909

Ad spend-23%

Cost per conversion$2.10 → $1.29

Calls

More guests calling

Ads phone calls361 → 455

GBP calls+10%

Search

Top results

Average position11.98 → 6.46

"best cocktails westhampton"#1

Data: AgencyAnalytics. Oct 2025 to Sep 2026 vs Oct 2024 to Sep 2025.

Services used

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