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At DigiSphere Marketing, we’re a team on a mission. Established in 2017, we are a Sarasota, Florida-based full-service digital agency dedicated to providing ROI-driven and holistic solutions. We create, execute, and implement top-notch advertising and marketing campaigns that allow our clients to reach their goals.

Are you getting the most out of your online marketing efforts as a restaurant owner? Restaurants, especially sole proprietorships, depend heavily on web-based advertising to promote themselves to a local audience. Even large chain companies use online resources to get to the bottom of what patrons in a certain area desire.

Let’s delve further into the topic by examining these ways to enhance your web presence as a restaurant owner.

Franchise businesses are very popular and lucrative across many business sectors in America. You may wish to enter a franchise relationship, and, if so, you’ll want to know how to market your brand. Fortunately, there are several advantages to buying into a proven franchise system, but that doesn’t take away the need to know today’s web marketing techniques.

We currently live in a fast-paced digital age. Technology changes at the drop of a hat and staying ahead of the curve is more important than ever. This means it’s time to sink or swim. In a recent poll, it was determined that 72% of all customer interactions are digital. This speaks to how much the game has changed. The same study also concluded that 70% of organizations are currently struggling to provide connected user experiences. With almost 3 quarters of businesses facing difficulty in this area, projected losses could possibly amount to as much as 7 million dollars. 

Google is making some changes that will restructure its business apps and services. Formerly known as Google My Business (GMB), it will now be called Google Business Profile (GBP).