Case Study - Tsunami Sushi
DigiSphere Marketing, Inc. works with huge international and Government contracts, but also bounce houses and even restaurants! We are marketing ninjas and we don’t like to rest on our laurels, which is why we are always looking for new challenges and unique problems to solve. With Tsunami Sushi we were able to put our restaurant digital marketing strategies into action!
Tsunami Sushi is a sarasota Sushi restaurant that is located downtown. They are higher priced than many other Sushi restaurants, but that is because of their creative presentations, high quality products, and technically difficult food options!
Tsunami Sushi was looking for a new way to breath life into their established Sushi restaurant. Within a two years of working with DigiSphere Marketing, the company was already ready to open its second location in Bradenton! There is no better sign of success than seeing your clients open new locations, especially in a difficult industry like the restaurant vertical.
Overview
The first step for Tsunami Sushi was to create a brand new elegant restaurant website for them. In the end we were able to provide a stunningly simplistic yet elegant new website that really showcased the unique value that their restaurant brings to the Sushi scene.
Once the website was done we got to work doing our advanced search engine optimization and even ran some pay per click ads to continue to drive new customers into the restaurant. The marketing was a huge success and within 2 years they opened their second location!
Results
- went from a 30 second load time site to a lightening fast responsive site that loads in less than 3 seconds!
- 8% Organic Traffic Increase (Year over Year)
- 19% Increase in customer clicking "Get Directions" from the mobile site.
- 197% Increase in Organic Traffic through Google Business Page (Year over Year)
Conclusion
To increase revenue across all business channels utilizing digital presence best practices and enhancements as well as best-in-class organic and paid search strategies and campaign management to more effectively merchandise the brand was achieved.
Attribution of traffic sources and measurement of data from each channel allowed for further refinement of organic and paid strategies which led to better return on every marketing dollar spent.
